Burberry kids: a breath of fresh air on the catwalk

Burberry is a brand that was born way back in 1856 from an idea by Thomas Burberry , manufacturer of raincoats. A brand that makes "Britishness" its strong point. Today, Burberry, taking advantage of tradition, has changed pace with modern and innovative ideas that we find in the collections of adults and children.

Burberry and Burberry kids , in fact, are characterized by a new vision of fashion and streetwear. The Mancini junior boutique is ready to accompany you on a journey to discover a new identity. Read more .

Burberry: a new identity

“ Burberry flies the flag of Britishness, the United Kingdom and culture. So, we have to use our platforms because we have a responsibility to communicate these things ,” these are the words of Lee , chief creative officer of Burberry , in an interview with Vogue.

And our journey begins right here: from the visionary ideas of the creative directors who have followed one another over the years and have written a new story, giving new shape to the brand and its logo .

A change of pace that begins in 2018 with a new brand icon that intertwines the letters T and B in honor of the founder, Thomas Burberry. Thus, a brand is proposed and cleared through customs that has its roots in the past but looks towards a future of modernity and renewal that reaches up to the present day.

Burberry just recently unveiled the 2023 Winter Collection , set in the British Isles. A collection that marks Daniel Lee's debut at the helm of the fashion house.

Burberry: new collection, new logo

The collection presented at London Fashion Week was created by photographer and director Tyrone Lebone . A series of portraits taken outdoors, among the untouched and wild landscapes of Scotland and Northern Ireland. The chosen garments fit perfectly into this setting of pristine beauty. Trench coats and wellies, field jackets and blankets, argyle patterns, roses and ducks .

Among the new elements, Daniel Lee proposes rose graphics . In all new shades: purple and yellow. We find it on overcoats or as an indispensable detail of clothes. A chic line designed on refined fabrics , which combines the brand's tradition with a trendy style and cool charm. With the Equestrian Knight logo and the Latin word Prorsum which means "forward" .

At the center of the new collection is the new logo which is accompanied by the iconic checked print chosen for trousers, tops, duffel coats and accessories. Small multicolored feathers, hoods and accessories embellished with synthetic fur peep out on the catwalk.

But let's get to the collection designed for the little ones .

Burberry kids: the collection

First and foremost, the Burberry kids collection follows in the footsteps of the well-established adult collection . Indicating the way for a new generation of lovers of beauty and elegance. From tartan, to tailored jackets, to shoes, to super-soft sweaters, the new Burberry Kids collection is irresistible.

They range from baby onesies to miniature trench coats to dresses or suits with the inevitable Vintage check for boys and girls. Discover the items we have selected for you below .

Burberry kids: 3 items not to be missed

Our roundup begins with the newborn collection : irresistible gift packs and trendy accessories.

Let's start with a checked print baby dress for a refined and timeless outfit . Ruffled hems, round neckline and elasticated trim. You can complete the look with Burberry kids check strap ballet flats . Round toe, matte finish, elasticated bands, insole with logo and design without openings. Finally, the beige Burberry kid's bib . Check print, logo patch on the front and snap button closure. The choice of materials is always attentive to the well-being of the little ones from the first days of life: 100% cotton .

Our British journey continues with the children's collection and a truly trendy piece for a comfortable and stylish urban look.

Burberry Kids blue denim shorts . All-over logo print, star print, light wash, elasticated waist and bellows pockets on the sides. You can combine them with the shirt of the same pattern or with an evergreen Burberry : Vintage check pattern, classic collar, front button closure, short sleeves and curved hem.

Finally, we conclude with a touch of romance . For girls we recommend the beige skirt : design with box pleats, characteristic Thomas Bear motif, knitted design, elasticated waist and flared design.

The look is completed with the beige sweater with high ruffled collar, Thomas Bear print on the chest, short sleeves, ruffled hems, back button closure.

Come and discover the new Burberry kids collection on our online store at mancinijunior.com or in our physical stores. You can find us in Salerno and Bellizzi: come and visit us and we will be happy to give you the best advice.